Design
Studio
SOLD is an award-winning design studio in Singapore, working AI-first. We use AI to keep research traceable, brand knowledge close, and delivery clear.
Branding in the digital age is a story unfolding seamlessly across all user touchpoints. That's why we work with brands to bring clarity to their message and shape it into memorable stories across digital channels.
— Ronnie Chan, Founder & Design Partner
A Studio Built on Curiosity & Craft
SOLD AI Studio is an award-winning design studio in Singapore. We create thoughtful brand identities, websites, and digital experiences. AI-first is how we run the studio behind that work.
AI helps us organise project research with sources attached, keep approved brand knowledge easy to find, and review work against the brief before delivery. Our designers set the creative direction, design the final work, and take responsibility for what we deliver.
For you, that means fewer surprises and more confidence that the work is built on evidence.
AI-first means better systems for creative work
We are designers first. AI-first is how we work. We are building practical systems that keep the thinking behind your project clear, consistent, and accountable from first brief to final delivery.
Traceable research
AI organises research, interviews, and market material, each insight linked back to its source.
Knowledge in reach
AI keeps approved positioning, messaging, and decisions close as the brand grows.
Checks against the brief
AI flags missing requirements and inconsistent language for our designers to assess.
Clear handovers
AI prepares structured handover notes. Our designers review everything you receive.
Some of these systems already run inside the studio.
Others are still in development, and we say so.
We build these systems around the creative process. AI carries the information load, so our designers focus on the brand identities, websites, and digital experiences you came for.
How our process works →Bringing Value to our Partners
Every service is delivered by our design team, supported by AI systems that keep research, decisions, and reviews connected.
Brand Strategy
Strategic positioning, brand architecture, competitive analysis, and market research that shapes your foundation. AI keeps the research behind your positioning organised and traceable.
Brand Identity
Logo design, visual systems, brand guidelines, and strategic positioning that defines who you are across touchpoints. AI-supported knowledge keeps identity rules applied consistently.
Creative Direction
We transform brand visions into cohesive visual narratives through strategic storytelling and bold, intentional design.
UI/UX Design
User research, journey mapping, wireframing, prototyping, and interface design that puts people first.
Digital Experiences
Bespoke websites, web applications, and digital platforms where brands live, innovate and evolve in the age of digital. AI helps prepare structured content and handover notes.
Digital Maintenance
Ongoing support, updates, performance monitoring, and optimization to keep your digital presence running smoothly.
AI-First Systems
The layer that runs across every service: AI for project research, brand knowledge, review and delivery. Some of these systems already run inside the studio; others are still in development.
What Clients Say About Us
"We developed a great relationship with Ronnie and his dedication to quality is evident in our collaboration. We especially appreciate his attention to details in bringing the NP Trade brand to life via the many digital touchpoints he setup."
Gerald Chua
General Manager, Nippon Paint
"Ronnie and his team took the time to understand our vision and crafted a brand identity that resonates with our audience. Since the refresh, we have seen boosts in engagement on the website and social media, as well as website traffic."
Steve Ong
Business Director, Quotz
"Working with SOLD on the Moms Up branding and mobile app has been very smooth. From initial consultation to final delivery, their attention to detail, service and quality was highly regarded by the Cordlife brand & project team."
Jamie Woon
Brand Director, Cordlife Group
"We have worked with Ronnie for many years on many projects and he has never let us down. His team is always willing to go the extra mile to ensure our satisfaction, especially our new mobile app, CRM web app and our B2C portal."
Morris Teo
Business Director, HomeRenoGuru
"From start to finish, SOLD were great to work with. The team fully understood our objectives of the digital campaign (which includes redesign of website, email newsletter and SEM) and what I was trying to achieve in this project."
Aileen Chow
General Manager, I.Dental
"Highly recommend Ronnie and SOLD for consistently delivering high quality digital and brand work. Ronnie and his team was responsive, reliable and flexible to meet our needs, especially since our deadlines are often tight and demanding."
Shelly Chan
Marketing Manager, Selleys
"We trade in the currency of meaning—where every pixel is placed with purpose and every line has a reason."
— Ronnie Chan, Founder & Design Partner
Ready to Tell Your Story?
Work with an AI-first design team. Tell us what you are building and where research, consistency, or delivery feels difficult.